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Archive for June, 2010
Is the YellowPages Losing its Effectiveness?
June 4th, 2010 | 
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Summary by: Abida N. Khan, MBA
A new report that was recently released by Google Trends has shown that the Yellow Pages seem to be losing its effectiveness in the search marketplace. In March 2010 Yellow Pages had purchased CanPages and one would have thought that with this acquisition it would have boosted people’s interest; however this is sadly not the case.
With the figures that have been released one can clearly see the downward spiral of people’s interest in the Yellow Pages and in this case the figures speak for themselves. It’s sad to see the Yellow Pages losing its stamina in the search marketplace but, I guess as technology advances, so will people’s choices. View More at: Google Trends
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